Analyze these areas of your business before the next pool season By Tom Grandy We are all familiar with the definition of insanity: doing the same thing over and over again while expecting different results. So the question is, do you have 30 years of experience — or one year
Using a drone to take better pictures of your projects By Andrew Lisa When Scott Cohen began using drones for aerial photography in 2013, he was not aware of another pool builder using the technique in the entire United States. Three years later, drones have taken flight across the industry.
Using solar energy to improve the pool environment By Lawrence Scofield When the pool patio gets hot enough to burn your feet, is the pool still too cold for swimming? Therma-HEXX, located in Portsmouth, New Hampshire, has a solution. “ThermaPanel is a modular heat exchange system that collects, distributes and
Pool pro creates TV program about his company By Jim Raposa Miguel Angel Mercado, owner of Ocean Gallery USA in El Paso, Texas, is equal parts entrepreneur, marketer and P.T. Barnum. Barnum knew how to create attention for his business endeavors and utilize what he called “printer’s ink” (the
Mypoolchart can improve customer communication and usage tracking By Seraine Page If it weren’t for the monthly invoices customers receive, most would never know a pool technician had come around. Arizona entrepreneur Herman Gunther figured there had to be a better way for pool technicians to notify customers about pool