As pool professionals, online messaging and reaching your targeted audience can often be a deciding factor in landing new accounts. But do you know where your audience is and who is viewing your information?
Tracy Bond, owner of Great Valley Pool Service in Frazer, Pennsylvania, pragmatically shares the benefits and drawbacks of paying per job and paying per hour, explaining that, while paying per job seems to create more incentive for techs to maximize their time, hourly pay tends to produce better-quality work.
The year was 1963. Working in a small, rented building in the Hollywood Hills with $900 to his name, Philip Lloyd Leslie Sr. followed his passion for entrepreneurship and founded Leslie’s, a swimming pool supplies retail enterprise, which would sell chlorine and other pool chemicals directly to customers. This pioneering entry into the pool care industry led to a company that still dominates its market nearly 60 years later.
David Van Brunt David Van Brunt has been in the swimming pool industry since 1988, but you may know him...
As evidenced by extreme heatwaves in the U.S. and Europe this year, hot temperatures can render swimming pool water too warm for comfort.
Business owners who want to reach their customers on a more personal level have relied on drip marketing campaigns for many years now, but despite being a widely utilized practice, many newer business owners still don’t know what such a campaign entails, while others may not understand how to find the balance between direct marketing and direct badgering.
Builders and manufacturers offer is an automatic in-floor cleaning system, which can preserve a pool’s aesthetics with barely visible hardware while also providing low-maintenance upkeep.
With the recent surge in gas prices, fuel expenses have increased from $1,300 to $1,600 per month, to more than $3,500 per month over the last two years. To trim costs, Frank Disher, owner of Poolwerx Keller in North Richland Hills, Texas, says his company is taking measures to be more efficient. However, scrutinizing operating expenses can be stressful, tedious and potentially fruitless.
Residential pools and commercial pools are completely different beasts. Residential service techs might visit 20 to 30 pools in a single day and only see a particular pool on their route once, maybe twice per week. For commercial pool techs, many jurisdictions require chemical and safety checks every day, if not multiple times per day. Both jobs require a strong attention to detail; techs must pick up on changes to pool operations very quickly during each short visit.
As the COVID-19 pandemic forced many people to look inside their own home for entertainment, Plaster Logic developed products and methods that get homeowners in their pools faster than ever.
As a certified pool operator (CPO) instructor and consultant, I’ve spoken to countless pool operators over the years who lack an understanding of cleaning and disinfecting swimming pools. These knowledge gaps may be putting your facilities and customers at risk.
Earlier this year, the pool service industry saw has seen widespread cost increases for things like chemicals, labor and, especially, gas for service vehicles. These increases have strained operating expenses for many in the business.
