If a backyard renovation is on the agenda, homeowners will look for pictures of completed projects to start brainstorming for... Read More
Every year, pool builders look at new ways to market the latest trends and technology to potential customers. While finding... Read More
By Mike Tinz, vice president of franchise sales for Money Mailer It is important to make a splash with consumers... Read More
Truck wraps, logo uniforms…pool companies have used these and other means to brand and promote their businesses for years. Here,... Read More
In a digitized world, pool companies have found value in digital billboards. Cavanaugh Pool, Spa & Patio in Madisonville, Kentucky,... Read More
in the last two years, marketing on Facebook has become very sophisticated, and advertising there can be profitable when done... Read More
By Evan Dawson Marketing to your ideal customer in 2017 We all know the worst thing you can do in... Read More
Previously, we covered finding an email service provider (ESP) for your email campaign and some available options; now you need... Read More
Previously, we touched on the first step to getting potential customers to read your email marketing campaign: avoiding the spam... Read More
What good is investing in an email marketing campaign if you don’t see a lucrative return on that investment? Depending... Read More
The most successful email marketing campaigns are done through software or a service that not only allows customization of a... Read More
Regardless of your feelings about Facebook, the social media platform continues to be a player in the marketing world. Many... Read More