Michelle Kavanaugh Joins Western Pool & Spa Show Board of Directors

The Western Pool & Spa Show announced the appointment of Michelle Kavanaugh to its board of directors.

Kavanaugh is a business strategist, marketing mentor and advocate for trade professionals and women with over 20 years of experience in strategic planning, marketing and leadership.

She is the founder of Michelle Kavanaugh Inc., where she works closely with entrepreneurs to bring clarity, structure and momentum to their businesses. Her previous leadership roles include serving as executive director of the California Pool & Spa Association and spending 14 years with the National Swimming Pool Foundation, where she led mission development, managed the Certified Pool Operator certification program and produced major industry events like the World Aquatic Health Conference.

For more information about the Western Pool & Spa Show, visit westernshow.com.