Spring 2014 | PoolPro

DIGITAL EDITION

Spring 2014

The key to happy, returning customers? This edition of PoolPro magazine explores the benefits of flat-rate pricing.

Rate of Return

Why marketing to your pool owners via direct mail is still worthwhile

Pleatco’s People

Company says its employees are the secret sauce for its top-quality filters

Mike Giovanone: Family Man

President of much-lauded pool business explains what makes it a stalwart