Author: John Bokor

John ‘The Legend’ Bokor is the Midwest regional sales manager for Haviland Pool and Spa Products. He joined the company after nearly 25 years in the pool retail industry. Bokor, a certified pool operator (CPO), regularly speaks to professional dealers and pool owners within his territory about water chemistry and maintenance. John ‘The Legend’ also is the host and star of: Legendary Pools & Spas — a successful video series highlighting the best of the pool and spa industry.
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    Retail Strategy for Salt-Chlorine Generators

    ByJohn Bokor

    Pool professionals and consumers are embracing salt-chlorine generators and reaping the benefits of this technology. However, retailers are learning that this is not a product you sell and walk away from. Consumers need to be educated on how the product works and provided a simple salt-system maintenance program. Not only will a well-organized plan ensure…