Budgeting for a marketing plan can be tedious for pool professionals, but as Ian Schatte, marketing coordinator of Manning Pool... Read More
Twenty years ago, people found service providers through friends, neighbors or the community board at a local business. Those days... Read More
Regardless of your feelings about Facebook, the social media platform continues to be a player in the marketing world. Many... Read More
A pool fence would have saved Joshua and Christian DeMello. In January 2010, the 13-month-old twins drowned when they escaped... Read More
If a backyard renovation is on the agenda, homeowners will look for pictures of completed projects to start brainstorming for... Read More
When you’re expanding, moving or opening a new location, the to-do list is long, but make sure to consider the... Read More
More than 70 percent of the leads generated for Patriot Pool & Spa of Austin, Texas, come from Yelp, company... Read More
By Mike Tinz, vice president of franchise sales for Money Mailer It is important to make a splash with consumers... Read More
In the world of social media marketing, LinkedIn may get nothing more than a passing glance from your company. After... Read More
When Lake Air Pool Supply in Waco, Texas, received its first-ever Endless Pool for the showroom in April 2017, sales... Read More
You’ve nailed your marketing message and target audience; leads are pouring in and sales are great. But any time an... Read More
