Modern Recreational Technologies has formed a new Commercial Innovation organization aimed at connecting customer feedback more directly with product development, marketing and digital commerce.
SplashLens has introduced a new Closing Season Mode designed to help pool service professionals document pool closings and winterization work.
Pentair Pool is accepting nominations for its third annual Pool Pro Awards, recognizing professionals for their contributions to the pool industry.
Latham Group Inc. has appointed Todd Antonelli as chief commercial officer, overseeing the company’s commercial strategy and sales organization.
Big Blue Swim School is renewing its franchise expansion efforts after nearly tripling its footprint over the past three years and investing in its technology, systems and franchise support infrastructure.
CCEI has introduced a new white color design for its Phileo pH and Oxeo ORP monitoring and dosing controllers.
Aqua Pool Supply has opened a new store in Summerlin, Nevada, expanding its presence in the Las Vegas Valley.
Hayward Holdings Inc. has appointed Juliana Lino as chief digital and information officer.
Pool professionals show up before sunrise, work through the heat, and keep pools running safely for millions of families — yet they rarely get a day that’s just for them. That’s why Fluidra created Fluidra International Pool Pro Day (FIPPD): a dedicated day to recognize the builders, service pros, and retailers who keep the pool…
Easton Select Group, a leading provider of premium pool services, launched SHARE, an equity initiative that gives its full-time employees the opportunity to participate in the company’s long-term financial success.
The Pool & Hot Tub Alliance announced the launch of Women of Water, a new video and audio podcast celebrating the women who are shaping the industry, launching Sept. 22.