The heartbeat of the swimming pool industry
PoolPro is for the professionals who service, repair and maintain the industry, day in and day out.

PoolPro(s) keep the industry running



What PoolPro Offers
Print & Digital

POOLPRO
12,000 copies get mailed to individuals and shipped to SCP/Superior Pool Products locations across the country.

PoolProMag.com
Our newly redesigned site, delivers a cleaner user experience and upgraded ad placements. With high-impact formats like wallpapers and prestitials and 300K+ projected views, PoolProMag.com is now fully optimized — and future-proof — for advertiser success.

With 41% average open rates and click-to-open rates near 10%, PoolPro emails deliver reliable engagement. Options include ad placements in every newsletter and custom e-blasts to targeted pros — reaching inboxes with content they trust and act on.

Social
Reach pool pros where they scroll, share and engage. With impressions up 19% and engagement up 209%, PoolPro’s social media drives awareness and action — especially on Instagram and LinkedIn, where your brand gets visibility and real-time credibility with decision-makers.
Cross Platform Experiences

Custom Content
We can help you develop articles, stories and blogs that will help you connect with pool service pros.

30 Under 40
We are committed to advancing the pool industry and attracting fresh, young talent. Our 30 Under 40 program honors the top young professionals in the industry.

PoolPro en español
Reaching out to our Spanish language industry members with online and quarterly printed content.
Community Focused

Strategic Partnerships
You’ll find PoolPro in 200 SCP/Superior Pool Products locations. In addition, we’re also sent to all IPSSA members as their official magazine. We take PoolPro on the road to the PSP Expo, Pool & Spa Show, Poolcorp Retail Summit, NPC Convention and Western Pool & Spa Show.

Lending our Voice
Our editor-in-chief regularly appears on podcasts across the industry. PoolPro partners with a number of teams and groups, to help support and encourage the industry at-large.
A team you can count on

Megan Kendrick, Publisher

Megan Nicholson, Business development director

Brittany Moses, Art director

Bethany Branscum, Managing Editor