Step Into Swim Expands Partnerships
Step Into Swim, an initiative of the Pool & Hot Tub Alliance dedicated to creating more swimmers through safe swim education, announced renewed partnerships with AquaStar Pool Products, Periodic Products and Pool Shark H2O. These three partners are donating a total of $50,000, which will help Step Into Swim gift grants to learn-to-swim providers nationwide and fund swim lessons.
The donations helped build Step Into Swim’s most successful one-month period of fundraising ever, with total donations exceeding $500,000 in January.
“Raising awareness of drowning prevention and understanding the lifesaving impact of swim lessons is the first step in eradicating the accidental drowning epidemic,” says three-time Olympic gold medalist Rowdy Gaines, vice president of partnerships and development at PHTA, who leads the Step Into Swim initiative. “Step Into Swim is so grateful to these companies for their donations year after year and the positive impact these funds have in communities across the country.”
Partnership with AquaStar Pool Products
AquaStar Pool Products is a global leader in safety, dependability and innovation in swimming pool technology. The company has supported Step Into Swim for the past several years, but this new donation cements its place as a Gold Level sponsor.
“At AquaStar Pool Products, safety isn’t just what we manufacture — it’s what we believe in,” says Steve Barnes, director of science and compliance at AquaStar Pool Products.
Partnership with Periodic Products, Inc.
Periodic Products is committed to advancing responsible science and breakthrough chemical technologies for the pool and hot tub industries. For the fifth consecutive year, Periodic Products is continuing its commitment to Step Into Swim and contributing to the Rowdy Gaines Water Safety Champion Endowment Fund for the second year in a row. This fund establishes the long-term, sustainable support of Step Into Swim.
“This sponsorship at the Gold Level for five consecutive years demonstrates Periodic Products’ commitment to the mission of the Step Into Swim initiative of eliminating childhood drownings,” says Joseph Laurino, president and CEO of Periodic Products.
Partnership with Pool Shark H2O
Pool Shark H2O simplifies commercial swimming pool maintenance and recordkeeping with a simple, easy-to-implement and manage cloud-based solution. Through its Silver Level sponsorship, Pool Shark H2O will help Step Into Swim provide lifesaving learn-to-swim programming for children in need.
“Working with Rowdy Gaines and the Step Into Swim team has exceeded our expectations and provided a way for us to give back to the community,” says Scott Trafton, president and co-founder of Pool Shark H2O. “Our continued partnership is a win for everyone involved.”
To learn more, visit stepintoswim.org.
