From DIY to Done Right
For pool service professionals, understanding why homeowners choose, or resist, professional maintenance is just as critical as delivering clean water.
Turning with the tides
Earlier this year, the pool service industry saw has seen widespread cost increases for things like chemicals, labor and, especially, gas for service vehicles. These increases have strained operating expenses for many in the business.
Wintry Work
Since the pandemic began, countless more people have seen the value in having a pool in their own backyard, and this trend doesn’t show signs of slowing. Jacob Beninati, owner of Beninati Pool and Spa in Utica, Michigan, says his company is prepping all customers by telling them upfront about the increasing costs of building…