Michelle Cramer

Joined April 23, 2020

Articles 89

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Scouting Positivity

The Pool Scouts franchise, which offers pool service exclusively, spans eight states: Texas, Mississippi, Georgia, South Carolina, North Carolina, Virginia, Florida and Tennessee. Fortunately, state mandates restricting businesses during the coronavirus pandemic have deemed pool service essential in all states the company serves. “In this kind of [social distancing] environment, you want to make sure…

Varied Interpretations

Disclaimer: The information provided in this article is up to date at the time of publishing, but circumstances are changing rapidly. Check with local governments, municipalities and the PHTA website for the most current information. Access the PHTA Coronavirus Toolkit. Households nationwide have settled into routines of confinement to four walls, working from home, crisis…

First Come, First Served

A pool company in a Chicago suburb strives to maintain business as usual during COVID-19By Michelle L. Cramer Fifty miles northwest of Chicago, the small suburb of Marengo, Illinois, houses a Dollar General, two gas stations, a small family-owned grocery store and the offices of J.F.Y. Pools. Since a shelter-at-home mandate was enacted by the…

Group Dynamics

Jump into any one of the many pool industry Facebook groups, and you’ll find hundreds of professionals across North America and abroad sharing the good, bad and the ugly in the pool industry, motivated by a desire to connect and learn from each other. Jason Broswell, owner of Pool Service by Jason in Northridge, California,…

Manning Pool Service: Next Generation

Ana worked at Manning Pool Service part time learning operations while getting a business degree at the University of Houston. She used to dream of starting a restaurant, “but my knowledge in the pool industry was so valuable, and I loved it so much,” Ana says. “I just could not leave. I’m a pool lady for life now.” Ana is now chief operating officer at MPS.

Start It Up

Swimming pools are not one-size-fits-all when it comes to design, and most certainly not when it comes to their care. The structure, mechanisms and sanitizing systems all contribute to determining the best water care method, and many industry veterans agree the care of a pool hinges on one crucial stage: The startup. “Proper pool startups…

In House

Photography by Javaughn Henry and SSG Bridges, factories and performance halls aren’t exactly the structures that come to mind when considering a pool company’s construction portfolio, but they are every bit a part of what South Shore Gunite Pools & Spas has grown into over more than 40 years in business. Headquartered in Billerica, Massachusetts,…

Pentair removes more than 1,800 SKUS from the internet

Pentair intended to take its time removing the pool equipment it manufactures from the internet. As of October 1, more than 1,800 Pentair product SKUs were scrubbed from online sales under the company’s TradeGrade policy, a program founded in 2016 that was recently updated to accommodate the large-scale change. Under the enhanced policy, Pentair provides…

Dialed In

Edwards Pool Construction in Andover, Kansas, started using the Orenda Mobile App in spring of 2018 after owner, Steve Edwards, read several posts about it on Facebook. “The Orenda app has greatly enhanced our water chemistry comprehension and simplified teaching ourselves and our service techs water chemistry,” Edwards says. “Our ability to explain to the…

Protecting the Public

When it comes to commercial swimming pools, the service tech is one of many layers of protection in and around the pool, says Katie Crysdale, principal of Lakeview Aquatic Consultants, Ltd., in Calgary, Alberta, Canada. While some larger commercial pools have lifeguards during swim times, most are not trained to thoroughly examine potential dangers, and…