Fluidra

  • New president announced at Fluidra

    Pool and wellness equipment manufacturer Fluidra has named Lennie Rhoades as the new president of Fluidra North America. In October, Rhoades took over the position from Troy Franzen, who retired after a 12-year tenure with the company. Franzen lead the North American group through several big changes, including merging Zodiac/Jandy with Fluidra; guiding the company…

  • Polaris releases its first robotic cleaners for commercial

    The new VORTRAX robotic cleaners from Polaris, a Fluidra brand, are its first designed for light commercial use. The VORTRAX 30iQ and VORTRAX 25iQ are suitable for small to medium commercial pools such as hotel, motel, apartment complex and condo pools. The VORTRAX cleaners assess the pool size, shape and material in order to efficiently…

  • Jandy TruDose chemical feeder from Fluidra

    Fluidra introduces the new Jandy TruDose Chemical Controller — engineered to automatically keep pool water consistently balanced. Using advanced pH and ORP sensing technologies, TruDose constantly monitors levels as water flows through the pool’s plumbing. If pH is high, the built-in peristaltic pump dispenses enough muriatic acid to bring levels down to a desired setpoint,…

  • Wintry Work

    Since the pandemic began, countless more people have seen the value in having a pool in their own backyard, and this trend doesn’t show signs of slowing.  Jacob Beninati, owner of Beninati Pool and Spa in Utica, Michigan, says his company is prepping all customers by telling them upfront about the increasing costs of building…

  • Fluidra acquires Taylor Water Technologies LLC

    Fluidra, a worldwide leader in the pool and wellness industry and global manufacturer of equipment and connected solutions, today announced it has acquired Taylor Water Technologies LLC, a leading US-based manufacturer of water-testing solutions. Taylor joins Fluidra’s family of already distinguished brands, including Jandy, Polaris, iAquaLink, and SR Smith. Founded in 1930 and based out…

  • Fluidra acquires S.R. Smith

    Fluidra S.A., global manufacturer of pool and wellness equipment and connected solutions, announced the acquisition of S.R. Smith, a U.S.-based manufacturer of commercial and residential pool deck equipment and accessories, from Champlain Capital, a private equity fund based in San Francisco and Boston. Founded in 1932, S.R. Smith is a leading global manufacturer specializing in…

  • Raising the Bar

    When it comes to improved solutions for pool water management, CMP continues to focus on innovation. CMP, a leading U.S.-based manufacturer and global supplier in the recreational water industry, announced in September 2020 the addition of two new products to its line of advanced oxidation process sanitizer systems: the Next Gen DEL AOP 40 and…

  • A Texas-size Problem

    As difficult as it was to find certain essential supplies early in the pandemic, pool pros might dare say now that it’s even harder to find pool equipment. “It’s just like toilet paper — once one person starts buying it, they start stocking up on it,” says Jon Krawczyk, owner of Superior Pools of Southwest…