The Business of Buying Early
Early buy season has become one of the most strategic business decisions of the year in the pool industry.Â
PHTA Reveals the 2024 International Awards of Excellence Winners
The Pool & Hot Tub Alliance announced this year’s winners of the PHTA International Awards of Excellence. These awards recognize exceptional installations of pools, spas, hot tubs and water features that showcase the most beautiful, creative and innovative work in the industry.
Planning Your Paid Marketing
When you first learn to swim, you start in shallow water with a kickboard and floaties. Most people don’t just jump off the highboard on day one.
PHTA Announces Standard Revision of APSP-11 and Calls for Committee Participation
The PHTA is updating the 2019 Water Quality Standard for Pools and Spas and seeks experts for the PHTA-11 Committee.
Jared Schwab, 34
When someone invents an innovative product, there’s a likely path that is followed. Usually after selling people on the idea, then scaling operations to fulfill orders, there’s a point where the entrepreneur can’t make all the sales themselves. They need help. Some companies will hire a salesperson or two, train them and send them out…