News

  • Fluidra Continues Support of Step Into Swim With $100,000 Donation 

    Fluidra, a leading provider and global leader in residential and commercial pool and wellness equipment and connected solutions, is proud to announce its continued partnership with Step Into Swim, an initiative of the Pool & Hot Tub Alliance committed to promoting the importance of water safety and creating more swimmers. 

  • POOLCORP Hosts 2026 Retail Summit, Highlights New Products and Initiatives

    POOLCORP, a wholesale distributor of swimming pool and backyard-related products, hosted more than 1,500 pool retailers and vendors at its 15th annual POOLCORP Retail Summit in Houston, Texas, showcasing new product launches, training programs and technology updates aimed at supporting independent pool retailers before the 2026 season.

  • Heritage Pool Supply Group Donates $100,000 to Step Into Swim 

    Step Into Swim, an initiative of the Pool & Hot Tub Alliance dedicated to creating more swimmers through safe swim education, announced it received a $100,000 donation from Heritage Pool Supply Group and its Heritage Cares Foundation. Heritage Cares hosted a charity concert at the 2026 Pool & Spa Show, with Step Into Swim among the four organizations supported.

  • Step Into Swim Program Celebrates Partnership with Rosen Aquatic & Fitness Center with $110,000 Grant

    Step Into Swim, an initiative of the Pool & Hot Tub Alliance dedicated to creating more swimmers through safe swim education, joined community leaders and elected officials to present a $110,000 grant to the Rosen Aquatic & Fitness Center, a state-of-the-art aquatic and recreation facility. The grant will allow the RAFC learn-to-swim program to provide water safety education to the local community, including a special set of swim lessons for children with different abilities.