From DIY to Done Right
For pool service professionals, understanding why homeowners choose, or resist, professional maintenance is just as critical as delivering clean water.
When (and How) to ‘Fire’ a Customer
Finding a new customer is 5%-225% more expensive than keeping an existing one, according to marketing experts. For pool service providers, especially those operating on slim margins, that’s a strong incentive to keep current clients around.
It’s Never Too Early
When the calendar flips to a new year and warmer weather inches closer, homeowners anticipate the upcoming fun they’ll have in their now-dormant swimming pools.
At the same time, pool service companies are already taking steps to meet the demand for reopenings. How they deal with this time and staffing crunch depends on the services they provide, the size of their staff and their system management tools. It’s a critical service for customers that begins long before the first signs of spring.
Power Women
Powerful women are reshaping the pool industry with their vision and expertise.
Incentivizing Excellence
Bonus pay can be a strategic way to encourage employee satisfaction and retention, which leads to higher-quality service for customers.
Closing for the Season
As winter approaches, pool owners and professionals face the essential task of closing pools to safeguard them from potential damage.
Perfecting the Pool Cover
Pool covers are an essential tool for the safety of a pool and those around it, both from the elements and for preventing accidents: To maintain that peace of mind they need to be replaced every so often.
A Growing Legacy
Great Valley Pool Service is celebrating a 30-year legacy of success and hard work. What started as a small garage-run business has grown into a vibrant, booming company zeroed in on customer satisfaction. Tracy Bond, co-owner of Great Valley Pool Service, came into the industry with what she says was virtually no experience save for…