Carolyn Koenig

Joined January 4, 2023

Articles 45

|

Who ‘Owns’ the Pool?

By Carolyn Koenig
Many pool problems don’t show up until six months or a year after construction, when accountability becomes harder to establish.  Builders are often reluctant to take responsibility, Broswell says, whether because of time constraints, liability concerns or fear their insurance premiums could increase.

Tips for Rookie Pool Builders 

By Carolyn Koenig
Every successful builder was once a rookie: planning one pool, then another and another, while growing their business. Today’s inexperienced builders face the same challenges in an even more competitive and technologically driven industry.

Making Vinyl Pool Liners Last Longer

By Carolyn Koenig
Homeowners often choose vinyl pools because of their built-in advantages: affordable cost, quicker installation and low maintenance. To protect these liners, customers need to care for them properly and their service company needs to stay on top of things over the years.

When (and How) to ‘Fire’ a Customer

By Carolyn Koenig
Finding a new customer is 5%-225% more expensive than keeping an existing one, according to marketing experts. For pool service providers, especially those operating on slim margins, that’s a strong incentive to keep current clients around.

School is in Session

By Carolyn Koenig
Whether your new pool customers are first-timers or previous owners, they’ve likely bought into at least one of the persistent myths of pool care: pools only need minimal maintenance, more chemicals mean a cleaner pool or clear water means clean water. And, of course, many believe they only need maintenance when there’s a problem.

ADA Reality Check

By Carolyn Koenig
Unlike fine wines, aging commercial pools don’t transition into a better version of themselves — unless owners and operators invest in upgrades, repairs and ADA compliance improvements that reasonably allow people of all abilities to use them. 

When One Day Isn’t Enough

By Carolyn Koenig
Known for its affordability and classic, smooth finish, plaster remains a popular choice for commercial pools, from hotels and resorts to apartment complexes, university aquatic centers and municipalities.