About 71% of Americans believe clear water is clean and safe for swimming, according to a recent survey conducted by The Harris Poll and commissioned by Leslie’s, a leading consumer brand in the U.S. pool and spa care industry.
The survey also revealed that 71% of Americans who are responsible for maintaining a pool say keeping water safe is complicated, a misperception Leslie’s aims to correct with its AccuBlue and AccuBlue Home testing and treatment solutions.
AccuBlue is a pool and spa water test that covers 10 water chemistry components. In just 60 seconds, this free, in-store water test delivers a hardcopy printout with a water quality score and a step-by-step customized water treatment plan to help keep pool water balanced.
Last May, Leslie’s launched its AccuBlue Home membership program. The AccuBlue Home testing device connects to Leslie’s app to deliver a water quality score and customized water treatment plan to the user’s mobile phone or tablet.
To learn more about AccuBlue Home, visit lesliespool.com/accublue-home.
Survey Method:
This survey was conducted online within the United States by The Harris Poll on behalf of Leslie’s from March 5-7, among 2,087 adults ages 18 and older, among whom 314 are maintaining a pool. The sampling precision of Harris online polls is measured using a Bayesian credible interval. For this study, the sample data is accurate within +/- 2.5 percentage points using a 95% confidence level.
