PoolPro 30 Under 40

  • Alana Fletcher, 28

    Alana Fletcher joined Fluidraโ€™s marketing department in 2021. Referred by a friend from the companyโ€™s earlier days as Zodiac, Fletcher quickly took charge of managing social media channels and crafting creative copy. Her dedication has paid off, and she was recently promoted to communications specialist.

  • Christy Townsley, 37

    Christy Townsleyโ€™s career in the pool industry is built on a strong foundation of marketing experience across both consumer-packaged goods and manufacturing. Currently, as a market manager for Nidec Motor Corporation, she focuses on business development and understanding market segments. Her varied background has helped her adapt and learn, which she views as key elements of her success.

  • Benny Romero, 21

    At just 14, Benny Romero started working as a lifeguard for AMS Pools in Suwannee, Georgia. Over the next few years, he steadily advanced from lifeguard to head guard, then to pool manager and finally to assistant area manager. In that role, Romero was responsible for overseeing 200 lifeguards and maintaining 12 large commercial pools, giving him his first real experience with pool maintenance, chemistry and equipment upkeep.

  • Makenzi Kinder, 24

    Makenzi Kinder joined Payan Pool Service in April 2023, making the move from Dallas to sunny San Diego just in time for a new adventure in the pool industry. Starting as a floater in the service department, Kinder filled in wherever help was needed while managing her small route. โ€œI proved to all the boys I could keep up,โ€ she says.

  • Maria Fernanda Lopez Martinez, 35

    Maria Fernanda Lopez Martinezโ€™s professional path has been anything but ordinary. Her career began in gastronomy, where she spent eight years honing her skills in various restaurants, focusing on customer service and operations. The COVID-19 pandemic prompted a career pivot into administration, where she applied her organizational talents in a fresh context.